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Suzy With Suzy's consumer insights platform, you can research, learn, and pivot with data-backed conviction Always-on access to insights means you can ask more, guess less, and move at the speed of culture
The Top Trends Shaping 2025 and Beyond - Suzy He then applied the same thinking to Suzy’s business Matt realized that the “blood test” for Suzy was its 20,000+ hours of customer call transcripts recorded using Gong By feeding this data into an AI model, he uncovered critical insights: Why customers love Suzy—or don’t
Suzy Signals By connecting your research to the latest trends and news stories, plus the most relevant business data and cultural movements via OpenAI, Suzy Signals gives you the Contextual Intelligence to connect the dots and align your brand to the bigger picture
State of the Consumer: Decoding Black Friday Cyber Monday . . . - suzy. com According to the data shared by Suzy, consumer sentiment remained steady from 2023 to 2024, with 61% planning to shop on Black Friday and even more on Cyber Monday But what consumers planned to do and what they actually did varied
Unpacking the Hidden Forces Behind Consumer Choices - Suzy When simply trying to buy a box of cereal, we don’t want to be stressed More than one-third of our Suzy audience claims to ‘always’ or ‘often’ be overwhelmed by the number of product choices when shopping Offering too many options can be paralyzing to consumers, leading to decision fatigue
Building Brand LUV in Age of Performance - Suzy The conversation, led by Suzy's EVP of Marketing Communications Melissa Dunn, provided a look into how Southwest Airlines is navigating the evolving intersection of brand building and performance marketing
How to Deliver What Consumers Expect in 2025: The CPG Playbook - Suzy In this blog we will be taking you through a playbook for how a CPG brand can utilize Suzy to deliver on what consumers are expecting in 2025 We will break down the key methodologies, key scenarios, the key questions, and of course the technology behind the platform