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Serendipity: Chance Encounters in the Marketplace Enhance . . . Serendipity in the marketplace refers to the set of feelings resulting from an encounter involving a chance finding of a product, service, or experience not directly chosen by the con-sumer It happens when a consumer is not looking for anything specific or looking for something and discovers something else (Cunha 2005; McCay-Peet and Toms 2010)
SERENDIPITY PROGRAMS Who is eligible? What do our residential . . . Referral Sources and Partner Agencies: NYC Department of Education works with Serendipity to evaluate our residents for Brooklyn Community Recovery Center provides classes and other services to our resi-dents Project Renewal provides culinary arts training
Expecting the Unexpected: Serendipity, Discovery, and the . . . Serendipity is just one means of discovery that might be used in tandem with others by a researcher, but it is often overlooked, despite its being part of the reality of how re-search is performed
SERENDIPITY: ITS ORIGIN, HISTORY, DOMAINS, TRADITIONS . . . studying my collection of examples of serendipity I got the following eight points: 1 Serendipity does exist It is arrogant to think that 'God's will', a conscious mind, a plan, strategy, ideology, research-project, computer program or expert system can
Towards a definition of serendipity in information behaviour Serendipity is any situation where an actor or user is not necessarily seeking or looking for information Instead, the person accidentally or serendipitously encounters the information at a moment in time