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The 2022 ROI Report - Nielsen The ROI Report Four factors that impact returns— and what they mean for marketers Brands invest trillions in marketing every year, hoping to see a return The entire media ecosystem depends on that investment But hoping isn’t enough
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Presidential Inauguration 1969 - 2005 011609 (3) - Nielsen Presidential Inauguration 1969-Current # of # of Date President Network Time Duration Rating Share Households Viewers 1 20 05 G W Bush 11 8 37 12,928,709 15,536,652 ABC 10:00 AM 198 3 3 10 3,590,000 4,306,000