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Impressions: Definition - Google Ads Help Impressions: Definition How often your ad is shown An impression is counted each time your ad is shown on a search result page or other site on the Google Network Note: If your ad or keywords aren't receiving enough impressions, read Issues with fluctuating impressions Each time your ad appears on Google or the Google Network, it's counted
What are impressions, position, and clicks? - Search Console Help If a search result link points to the AMP page as a simple "blue link" result (not in a carousel), that is also counted as an impression Position: The position is the position of the containing search result element (the carousel, the blue link group, and so on) The position within a carousel is not noted
Check your YouTube impressions and watch time - Computer - Google Help Under the Videos, Shorts, Live, and Posts tabs the key metrics card gives you an overview of your impressions This card also gives you info on views, click-through rate, average view duration, subscribers (Shorts), likes (Shorts), shares (Shorts) This data is available within a few hours of publishing your content
Impressions click-through-rate FAQs - YouTube Help - Google Help Impressions click-through rate measures how often viewers watched a video after seeing a registered impression on YouTube It likely represents a subset of your channel's total views, since not all impressions are counted in this metric, such those on external websites or end screens Impressions click-through rate will vary based on the type
Impressions - Google AdSense Help The definitions are summarized below: Served impression: An impression is counted when an ad is sent (or "served") to a publisher by the ad server The ad creative may or may not be downloaded to the user’s device, rendered, or viewed by the user Downloaded impression: An impression is counted only after the ad has begun to download to the
Get started with YouTube Analytics - Computer - YouTube Help - Google Help The Reach tab gives you a summary of how your audience is discovering your channel You can access the Reach metrics on a video level The key metrics card shows your impressions, impressions click-through-rate, views, and unique viewers Learn more about your video reach and check your impression and watch time
Impressions - Google AdMob Help Impressions An impression is counted when one or more pixels of the ad creative is visible on a device's screen Note: When a third-party waterfall ad source serves a banner ad, AdMob counts an impression when the third-party adapter sends the ad load callback This may cause discrepancies in reported impressions between AdMob and your third
Counting impressions and clicks - Google Ad Manager Help Counting impressions Ad Manager counts an impression each time a creative is downloaded in the user's device and has begun to load Note that the impression is counted before the creative is fully downloaded and viewed by the end user Google Ad Manager counts mobile app impressions in alignment with industry standards
Revenue per thousand impressions (RPM) - Google AdSense Help Revenue per 1000 impressions (RPM) represents the estimated earnings you'd accrue for every 1000 impressions you receive RPM doesn't represent how much you've actually earned; rather, it's calculated by dividing your estimated earnings by the number of page views, impressions, or queries you received, then multiplying by 1000 Formula:
Performance report (Search results) - Search Console Help Configuring the report The default view of the report shows the click and impression data for your site in Google Search results for the past three months Choose which metrics to see by selecting tabs above the chart Metrics are the numbers to show (clicks, impressions, position, CTR)