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How Tech Marketers Increase Product Marketing Impact - Gartner Skilled marketing leadership in technology and service providers is essential to develop and execute a strategy that impacts the business Product marketers must use an agile approach to allocate budget, organize the team, apply technology and measure performance to adapt to market conditions
8 clever tech marketing campaigns in 2025 - ContentGrip Here are our top eight picks of creative tech marketing so far in 2025 Short on time? Here is the list of campaigns for quick access: Viral sounds, eye-catching visuals, and relatable themes made Squid Game a hit with Gen Z—and a goldmine for marketers
Helping Tech Marketers Drive Growth | Gartner Get the critical insight, guidance and tools that high tech marketing teams need to make strategy and execution decisions that drive growth Tech companies are dealing with a lot of uncertainty and change around AI, executive orders and client demand
The Future of High Tech Digital Marketing: Strategies and . . . High-tech digital marketing is the practice of advertising and promoting high-tech companies and their products or services It involves utilizing digital channels and strategies to connect with the target audience and create awareness about innovative high-tech solutions
What is High-Tech Marketing and Why is it Important? - LinkedIn Tech companies tend to be most comfortable developing and investing in their technological strengths, but they tend to under-invest in their marketing strategies As a result, high-tech companies
What is Tech Marketing? (A Marketing Strategy) - Ron Sela Tech marketing is the strategic promotion and communication of technology products or services, leveraging innovative approaches and digital channels to generate leads and drive sales in the technology industry