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Media usage in the U. S. - statistics facts | Statista American consumers spend around eight hours of their day with digital media, roughly double the time invested in traditional formats The shift in consumption towards digital media in the
US Media Consumption (2021–2025) [Nov 2024 Update] | Oberlo In 2021, US consumers spent five hours daily on traditional media By 2022, this fell to four hours and 53 minutes—a seven-minute drop The downward trend continued in 2023, with time spent declining to four hours and 37 minutes
How Media Consumption Has Changed Over the Last Decade (2011-2021) In 2021, collective media consumption continues its upward trajectory, and is set to be at the highest it’s ever been In 2021, overall media consumption among U S adults is estimated to be around 666 minutes per day, or 11 1 hours—a 20 2% increase from 2011
Time Flies: U. S. Adults Now Spend Nearly Half a Day . . . - Nielsen In terms of overall usage, black adults 18+ on average consume nearly 13 and a half hours of media per day—almost two and a half hours more than the average U S adult Black adults are the heaviest users of media across all types of platforms, especially live TV
Media Consumption Trend Report - Talker Research | Stats that speak The average respondent spends 6 hours consuming some type of media every day Gen Z consumes 6 6 hours per day and are most likely to consume 15+ hours per day (11%) The average respondent feels like they “lose” 3 days per month to content consumption
Daily hours spent with digital media in the United States Average daily hours spent engaging with digital media (e g , images and videos, web pages, social media apps, etc ) The data for 'other connected devices' includes game consoles Mobile includes smartphones tablets All data includes usage at home and work for people 18+
Nielsen: U. S. Adults Spend Majority of Waking Hours Interacting With Media NEW YORK—The average adult in the United States spends 11 hours and 27 minutes per day interacting with media across TV, TV-connected devices, radio, computers and mobile devices, according to Nielsen’s Total Audience Report (Q1, 2019)
US Media September 2021 Consumption Report 2021 - Attest hours per day (21%), closely followed by the 20% who watch 3-4 hours per day They consume a similar quantity of on-demand TV, with 27% watching 1-2 hours per day and 43% watching 3+ hours Like Gen Z, Millennials are avid users of Netflix (74%), while 60% use Amazon Prime Video and 46% use Disney+ As with Gen Z, HBO Max leads the TV on-
Survey: Gen Z Consumes the Most Media Daily Compared to Other Generations The national survey of 2,000 Americans examines how these trends are progressing and what media consumption looks like from a generational perspective The survey found that Gen Z consumes the most media daily by generation, with an average of 6 6 hours per day