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What is digital transformation? - IBM Digital transformation is a business strategy initiative that incorporates digital technology across all areas of an organization It evaluates and modernizes an organization’s processes, products, operations and technology stack to enable continual, rapid, customer-driven innovation
What is digital identity? - IBM What is digital identity? A digital identity is a profile or set of information tied to a specific user, machine or other entity in an IT ecosystem Digital IDs help computer systems distinguish between different users for access control, activity tracking, fraud detection and cyberattack prevention
Qué es el marketing digital? - IBM El marketing digital se refiere al uso de tecnologías y plataformas digitales para promover productos, servicios o conceptos ante los clientes
What are digital credentials? - IBM What are digital credentials? Digital credentials are a secure way to verify a person’s identity in a computer system Digital badges, digital certificates and other online credentials allow users to authenticate themselves without needing to carry paper credentials, such as a driver’s license or employee badge
What is digital forensics? - IBM Digital forensics is a field of forensic science It is used to investigate cybercrimes but can also help with criminal and civil investigations Cybersecurity teams can use digital forensics to identify the cybercriminals behind a malware attack, while law enforcement agencies might use it to analyze data from the devices of a murder suspect Digital forensics has broad applications because
What is a digital footprint? - IBM A digital footprint is the unique trail of data that a person or business creates while using the internet
What is a content management system (CMS)? - IBM A content management system (CMS) is a software that helps users create, manage, store and modify their digital content in a customizable, user-friendly interface
What is a digital twin? - IBM A digital twin is a virtual representation of an object or system designed to reflect a physical object accurately It spans the object's lifecycle, is updated from real-time data and uses simulation, machine learning and reasoning to help make decisions