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2024 State of the Beverage Industry: Coffee, RTD coffee category . . . “Repositioning classic hot coffee products as suitable for iced coffee can help appeal to younger consumers,” it states ”There is also room to grow a younger audience for hot coffee through messaging focusing on comfort In the United States, 34% of Gen Z consumers perceive hot coffee to be comforting (versus 29% for iced coffee) ”
Beverage-makers turn to coffee ingredients for functionality, flavor . . . Although the coffee extracts market is poised for growth, it is not without its challenges, experts note According to Research and Markets’ “2025 Coffee Extracts Market Report,” continuous supply chain challenges, combined with economic and geopolitical uncertainties posed significant challenges for coffee extracts manufacturers in 2024
Coffee, RTD coffee category recalibrate to meet consumer trends “The U S coffee market is experiencing the push and pull of conflicting consumer desires,” says Caleb Bryant, associate director of food and drink at Mintel, Chicago “Total U S retail coffee sales are projected to reach $20 8 billion in 2023, up 9 5% from 2022 This growth is primarily attributed to price increases ”
Sofía Vergara launches ¡DIOS MÍO! COFFEE | Beverage Industry COFFEE evokes the traditions and flavors of the country while celebrating the female coffee growers behind the brand, it says The name, translating to “My God!” is a common expression used by Latinos when discovering a perfect taste and flavor, the company notes
Green Day launches Punk Bunny Coffee | Beverage Industry Ahead of Green Day’s upcoming global stadium tour, the Oakland, Calif -based rock band announced a new brand: Punk Bunny Coffee This new brand builds on the values of their decade-old Oakland Coffee brand, which was established to provide carefully curated organic, Fair Trade Certified coffee, emphasizing sustainability and community
Seattle’s Best Coffee unveils fresh packaging Seattle’s Best Coffee is brewing up a new creative campaign in partnership with Joel McHale to celebrate fresh packaging and a new flavor addition: Campfire S’mores Flavored Coffee In pursuit of bringing one smooth moment to start the day, the brand blended decades of smooth roasting expertise with a modern approach to deliver flavorful
STōK Decaf Cold Brew Coffee | Beverage Industry STōK Cold Brew Coffee, a brand Danone North America, introduced its first ready-to-drink decaffeinated cold brew coffee Available in the brand's top two performing roasts, Unsweet and Not Too Sweet — with a freshly designed, white label to differentiate from the original items — the two new
Fire Department Coffee supports firefighters battling breast cancer The coffee company launched an initiative to raise funds for firefighters diagnosed with breast cancer through its Fire Dept Coffee Club and Fire Dept Shirt Club “Breast cancer — and so many other types of cancer — affect our sisters and brothers in the fire service,” said Luke Schneider, founder and CEO of the FDC, in a statement
Coca-Cola releases breakthrough innovation: Coca-Cola with Coffee . . . On Jan 25, Consumers were also able to receive a free can of Coca-Cola with Coffee, using the Ibotta app, at Walmart stores across the country The offer is only valid on Coca-Cola with Coffee for any variety of its 12-ounce cans The United States is the 50th market to launch Coca-Cola with Coffee, which was first piloted in Japan in 2018
Black Rifle Energy | Beverage Industry Black Rifle Coffee Co unveiled its newest innovation: Black Rifle Energy Made with no artificial ingredients, zero sugar, B vitamins and l-theanine, Black Rifle Energy harnesses 200 mg of naturally sourced caffeine by way of two proprietary blends to fight fatigue and fuel your day, the company