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Trigger Events: Making the Most of Real-Time Sales Intelligence These are real-time changes in social, economic or business climates that can have an immediate impact on the marketing, selling and customer service interactions that drive and populate Aberdeen’s continued research in the Sales Effectiveness space
39 Essential Content Marketing Facts - aberdeen. com Just in time for Content Marketing World 2014, I’ve pulled 39 of the most compelling findings from this library based on Aberdeen’s primary research You can download every report mentioned below with an Aberdeen membership – which, by the way, is 100% free
Stat of the Week: The (Rising!) Cost of Downtime - Aberdeen Strategy . . . Wouldn’t it be easier to sell to them if you already knew who they were, what they thought of you, and what they thought of your competitors? Good news – It is now possible to know this, with up to 91% accuracy Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more
The CMO and the Sales Leader: A Match Made in Heaven - Aberdeen . . . Aberdeen's Guest Contributors are subject matter experts from a wide range of roles within various organizations These folks are notable thought leaders in their fields who, through our blog, share their perspective on topics that are both relevant and valuable to your business practices