Pricing strategy - HBR Find new ideas and classic advice for global leaders from the world's best business and management experts
Pricing Policies for New Products - Harvard Business Review How to price a new product is a top management puzzle that is too often solved by cost theology and hunch This article suggests a pricing policy geared to the dynamic nature of a new product’s
How to Think About Pricing in the Tariff Era With the looming specters of inflation and tariffs, pricing is especially tricky these days However according to Rafi Mohammed, a pricing expert, companies aren’t particularly good at setting
Expand Your Pricing Paradigm - Harvard Business Review With inflation high, a global recession possible, and consumers spending carefully, many companies are concerned about preserving profit margins In this article, pricing consultant Rafi Mohammed
A Step-by-Step Guide to Real-Time Pricing In today’s fast-paced world of digital retailing, the ability to revise prices swiftly and on a large scale has emerged as a decisive differentiator for companies Many retailers now track
A Quick Guide to Value-Based Pricing - Harvard Business Review In my 15-plus years of working with companies teaching courses on pricing strategies to MBA students, I have found value-based pricing (also known as “value pricing”) to be the most commonly