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Aberdeen Strategy Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies
- Home - Aberdeen Strategy Research
Aberdeen Strategy Research, a division of SWZD, has over three decades of extensive experience in independent and credible market research that helps illuminate market realities and inform business strategies
- About Us - Aberdeen Strategy Research
Aberdeen Strategy Research, a division of Spiceworks Ziff Davis (SWZD), illuminates B2B market realities through unbiased, credible research to inspire critical thinking and ignite data driven business actions — among end-users and vendors alike
- Blog - Aberdeen Strategy Research
Aberdeen Strategy Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies
- Intent Data - Aberdeen Strategy Research
Aberdeen's Buyer Intent Data monitors billions of daily web interactions and aggregates those interactions with customer and third-party data to measure an account’s intensity level in researching a Product Category
- Five Reasons Why Contact Centers Move to the Cloud
A trend analysis of Aberdeen’s cloud contact center studies between 2013 to 2018 shows that adoption of cloud technology has continuously risen during this time, with varying paces each year So, why are contact centers increasingly incorporating cloud technology into their activities?
- Sales Analytics: The Path to Better, Faster Forecasting - Aberdeen . . .
A new Aberdeen report shows how sales analytics create more accurate and actionable sales forecasts The bane of many sales professionals’ routine is often the dreaded sales forecast
- Exploring the Tech Investment Landscape with Findings from the State of . . .
Explore the latest insights into IT spending trends in 2024 with Aberdeen Strategy Research Learn how businesses strategically invest in hardware, software, cloud services, and more to unlock potential, streamline operations, and manage risks
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